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    <loc>https://www.murrma.co/products</loc>
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      <image:title>Products</image:title>
      <image:caption>Gee + Tee Our canned gin and tonic is an expert blend of Mt. Tom Gin, house crafted tonic and just the right amount of lime- this canned cocktail is perfect for wherever your next adventure takes you. Just pop it open and you're ready to go. In establishments now! art: jess brandon + joy mccarthy</image:caption>
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      <image:caption>River Valley Vodka River Valley Vodka is the perfect building block for your favorite cocktails. Our premium, handcrafted small batch vodka is distilled at a minimum of four times from corn and naturally gluten free, it’s exactly what vodka is meant to be: smooth and versatile. In establishments now! art: arielle jessop</image:caption>
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      <image:title>Products</image:title>
      <image:caption>Mt. Tom Gin Mt. Tom Gin is our trademark botanical gin. It falls somewhere between a London-dry style and a more floral gin. It is a double distilled juniper bomb with rose petals taming it down to be stirred straight into a martini or shaken like hell into your favorite cocktail. In establishments now! art: arielle jessop</image:caption>
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    <loc>https://www.murrma.co/about-us-1</loc>
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    <lastmod>2022-08-17</lastmod>
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      <image:title>About Us - who we are</image:title>
      <image:caption>murr-ma is nestled in the shadow of Mt. Tom in the heart of the Pioneer Valley. Our distillery is housed in one of Easthampton's historic mill buildings, connected to the legacy of all those who came before us and sat at the looms and worked in factory lines. We are proud to lift a glass to them and carry on their tradition of bringing the finest quality goods and services to the valley and beyond. Our roots are anchored deeply behind the bar and at the lab. We are a small team of bartenders and scientists with a passion for spirits and craft cocktails and a love of adventure and the great outdoors. murr-ma (verb): to walk along in the water searching for something with your feet Pronunciation: mer-ma Origin: Wagiman</image:caption>
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    <lastmod>2025-06-29</lastmod>
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    <lastmod>2023-11-15</lastmod>
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    <loc>https://www.murrma.co/store/mt-tom-gin</loc>
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    <lastmod>2025-06-29</lastmod>
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      <image:title>Products - Mt. Tom Gin</image:title>
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    <loc>https://www.murrma.co/store/river-valley-vodka</loc>
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      <image:title>Products - River Valley Vodka</image:title>
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